The pros of selling your product is you don't feel like you are badgering anyone. You give them a video to watch or make a presentation or give them a brochure. You follow up within 24 hours and close the deal. You get to meet people from all walks of file and different countries. Many of whom you interact with won't perceive you as a "scam" artist or "pyramid scheme" guru because you are focused on product and not recruitment. As a result, you may recruit people because you have a softer approach.
The cons of only selling your product could be less Income (depending on your business) because there are no overrides on a straight sell and you may not recruit people because you did not mention the opportunity!
The pros of selling the opportunity is, you build your down line and residual wealth.
A con of directing all attention on the opportunity is you also tend to forget about the product. This can lead to loss of credibility in your prospects' eyes. You give the impression that there is something wrong with the product because you are not even bothering to sell it.
Because we are go-getters, we sometimes annoy friends and family and that is a definite con of selling the opportunity only. In recruiting, we tend to be a bit more aggressive because we don't qualify our leads. We get so caught up that we ignore the signals our prospect (including friends and family) sends to us. Paying attention to how someone responds to your ad for signing on is the first clue if someone is qualified. I had a young woman respond to an ad I posted.
She sent me her resume but only had "Hi" in her email. That told me she was not confident, could not speak to people (even through email) and was looking for a job, not an opportunity. Asking a few simple questions such as if they have done network marketing before, are they willing to learn, and do they look outside of the box for solutions can tell you what kind of prospect you have.
I was a Avon Consultant many years ago and I was uncomfortable with presenting the opportunity. I enjoyed the networking with my customers and not pushing them into something. Today, in my business I realize I have the same feelings. But there is a difference. my business I can sell the memberships and get paid just as well. I don't have to build a down line and ostracize my friends and family. No, I won't receive overrides but if I sign up a bunch of unqualified prospects, then they will quit and I still won't have the overrides!
Benefits are easy to sell. With today's shaky economy, people are losing insurance benefits and an My company's membership can help to supplement what they have. (Note: We is not car or health insurance).
In conclusion I believe that my existing customers are warm and qualified prospects and I have a track record of Professionalism and quality which creates credibility and trustworthiness. I will take it slow and steady over fast and furious, when it comes to my business.
Thank you for taking the time to listen to my thoughts and conviction on how I choose to mange my business beginning with the freedom to create material such as this.
Visit me any time at http://www.mcahumblebeginnings.com or listen to a short 4 minute call at 951-262-1122 today!
Article Source: http://EzineArticles.com/?expert=Juliet_Simms-Fenold
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